Friday, August 21, 2020
The Rise of Mass Communications HW Research Paper
The Rise of Mass Communications HW - Research Paper Example With the innovation that we have available to us now, one would expect that the beginning of the twentieth century would have been mechanically very prosperous. In any case, most definitely, the main mass correspondence medium accessible was papers (Unknown, 2000-2010). The message and phone were additionally present around then, which were extremely incredible enhancements to papers by giving approaches to send data across enormous separations, in a flash (Bellis, 2011). In any case, papers were the main wellspring of mass correspondence. Along these lines, the twentieth century has seen the coming of numerous mechanical advances, and with them, there have been various upsets in the manners through which organizations, governments and open figures have utilized, and on occasion misused, broad communications for their motivation. Radio was the first of the correspondence media creations in the twentieth century, imagined by Guglielmo Marconi in 1901. Radio, joined with telecommunicat ion, was one of the most too much utilized instruments (Unknown, 2000-2010), uniquely at the hour of war. It was widely utilized as a device of purposeful publicity during WWI and WWII. Additionally, political pioneers battling for opportunity from provincial principle utilized this as an instrument of spreading their assertion and getting individuals joined under a similar pennant, for example, in the subcontinent. Radio has additionally been utilized widely for commercial and data broadcasting since the approach of Amplitude Modulation Radio and Frequency Modulation Radio. TV was the following significant development in the field of correspondence, and its worldwide effort opened up new standards of media utilization. It has demonstrated to be the push required to spread organizations across mainlands by giving them the stage to publicize to worldwide markets and broaden their span for example worldwide brands, as McDonalds (McDonaldââ¬â¢s, 2010; Stanley, 2010), have depended v igorously on TV for going worldwide. With arrive at comes the ability to impact further, and that made TV an all the more remarkable purposeful publicity device. The idea of sitting in a personââ¬â¢s home, before them, and conversing with them with words and activities, has been abused over and over by open figures and political pioneers to draw open into accepting what they need them to accept. The bogus promulgation going on against Islam lately, indicating it as an unfeeling and uncaring religion, has been at the core of building hostility among individuals and picking up help for severe assaults against Muslims (Bleher, 2000). The twentieth century has had numerous mechanical wonders, however nothing has been as supernatural as PC and web. This at last gives a medium to not just transmitting your message like the TV or papers, yet additionally getting input on it in a split second through discoursed, understanding various societies and working just as affirming sees. Free dat a access through web implies that organizations endeavor and pay increasingly more to fill the PC screens of potential clients. Be that as it may, the most remarkable utilization of web is e-business, which needs practically no speculation, and in this way no way of a money related misfortune. Organizations like Amazon and others have become worldwide web brands and pretty much every organization pitches its items to a large number of clients, regularly through sites (Newell and Budge, 2011). The greater they are, the greater they are; web has been the wellspring of most tricks and
Sunday, May 31, 2020
Management of Organisation - Tanglin Polymers Case - 1100 Words
Management of Organisation - Tanglin Polymers Case Study (Case Study Sample) Content: Management of Organisation - Tanglin Polymers Case StudyStudent NameCourse Code and NameProfessorUniversityStateDate DueManagement of Organisation - Tanglin Polymers Case StudyQuestion oneThe company is in a process of introducing organizational change with its purchasing procedures. Organizational change can be defined as the process through which a company makes a transition from its current state to the desired future state. When organizations are experiencing change, managers should establish an effective change management mechanism to minimize employee resistance to change and cost to the organization while maximizing the effectiveness of the organization change effort. To ensure organization's competitiveness, there is the need for the organization to undergo changes constantly. Some factors that may contribute to the organizational need to effect changes include organizational inefficiency and rapid technological changes (Carr, Hard, Trahant 1996, p. 57-66).A manager trying to implement change should expect resistance, however, small that change is. Resistance to change has been defined as those actions taken by groups and individuals when they perceive change occurrence as a threat to them. Often resistance to change is associated with employees when they donà ¢Ã¢â ¬t fully understand the need to change. Resistance to change in an organization is normal since people prefer status quo and clinging to old habits. Change management is, therefore, essential to change process if change implementation is to be successful. Change management is defined as a systematic approach adopted by management to deal with the change from the organization or individual perspective (Kneer, 2013, p. 18-24).In this case, Chan Kee Tongà ¢Ã¢â ¬s decision to centralize organizations purchasing procedures may have been wrongly interpreted by the purchasing managers as encroaching on their responsibilities. Though from the majority of the plants the decisio n seems to have been received well by the plant managers, there is a possibility of passive resistance from the procurement managers for the fear of unknown as the organization is set to embrace the new procurement system. The procurement managers may therefore have devised a mechanism to ensure no procurement contract will exceed the HK 800,000 limit to ensure they retain their procurement powers.For example instead of contracting supplies of HK 900,000 which would require approval from the head office and thus scrutiny by the head office on the supplies, the procurement managers contract two separate entities to supply the supplies, thus creating two or more contract of HK 450,000 or less to circumvent the policy issued by Mr. Chan. This kind of a scheme would ensure the plants are still running at full capacity while at the same going around the issued policy. This could be what is happening in the plants since the procurement managers did not understand the rationale behind the need for the head office to authorize contracts with more than HK 800,000.Question twoThe success or failure of change implementation largely depends on the manner in which change process is managed. Change process should not be rushed or forced on the employee of the organization (Hashim, 2013). Before implementing the desired change, it would be important to convene a meeting with those likely to be affected by the change. The meeting objective would be to discuss the effects and the need for change. The meeting would also be used to invite procurement managerà ¢Ã¢â ¬s ideas which could also be used to enhance the system. The participation of those affected by the change would help minimize any possible resistance and also ensure successful implementation of the new policies.In this case, I would have convened a meeting with the procurement managers and other personnel likely to be affected by change. I would use the meeting to address any fears that procurement managers may ha ve as well as convincing them of the importance of the new procurement policies. The fact that Clara knows most of the plant executives personally would also be an advantage as I would have asked her to assist convincing the procurement managers to embrace the desired change. The reason for using Clara in the process is because those affected by the change would easily trust her since they have worked together for some time and also know each other personally.For example, I would have requested Clara to make a presentation on the benefits of the new policies during the meeting with the procurement managers and also on the need for adopting a computerized system. In this case, with the aim of minimizing resistance to change, I would personally interact with the procurement managers on any issues that may arise, since effective communication and interaction with staff is likely to build trust hence minimizing any form of resistance.Question threeIt would be important to appreciate th at rarely people welcome change even where there are potential benefits to be derived in future since people are skeptical and often resist anything that is likely to affect the status quo (Hashim, 2013). With this in mind, the desired change should be carefully and collaboratively implemented. To ensure the success of the project and also minimize any form of resistance whether passive or active I would advise Mr. Chan to adopt the following stages in continuing with the project.Firstly Mr. Chan should communicate the need and the importance of the change to those likely to be affected by the change. However major or small change may be, it is important to explain to the employees the rationale for the change and adequate opportunity should be offered for the employees to contribute their thoughts and to voice their concerns. For...
Saturday, May 16, 2020
Essay on The Change of Nazis Treatment of the Jews From...
The Change of Nazis Treatment of the Jews From 1939-45 Hitler and the Nazi party managed to kill six million Jews throughout Europe by the end of 1945. This systematic process of killing between the years 1939 and 1945 is known as the holocaust. There were five key issues that led to the Wansee conference that took place in 1942 before the Nazis decided upon the final solution to the Jewish problem. These events included the outbreak of World War II, Hitlers personal agenda against the Jewish population, the rise and power of the SS and the failures of other solutions put forward to get rid of the Jewish problem. The start of the war in 1939, robbed the Jews of what little protectionâ⬠¦show more contentâ⬠¦The SS who began as Hitlers personal bodyguards when the Nazi party first took power, from the year 1939 onwards grew at an alarming rate. Soon they were larger than the German army. Some even referred to the SS as a state within a state. With their growth, they were also given the responsibility of the putting into practise the Nazis anti-Semitic views. The SS were prone to using violence to achieve their aims as seen before the Nazis came to power where the SS were used to threaten political opponents, and other persons from challenging the Nazis or voting for any other party. It was inevitable that the SS would use violence to eradicate the Jews. One of the reasons why the SS were keen on following Hitlers orders and getting rid of the Jews was that they were able to steal from the Jews valuable possessions which even included any gold that the Jews in their teeth. These goods taken from the Jews would than be sold on the black market at huge prices making the members of the SS extremely rich. During wartime some commodities were extremely rare and those wishing to purchase them would have to pay extremely high prices. Selling goods without the knowledge of the government is known as trading in the black market. The SS were thereforeShow MoreRelatedNazis Attempts to Eliminate Jews in Europe from 1941 Onwards1722 Words à |à 7 PagesNazis Attempts to Eliminate Jews in Europe from 1941 Onwards Before 1941, the Nazis used one main method to eradicate the Jewish population in Nazi controlled Europe. They attempted to make life for the Jews unbearable so that they would move to other countries. The Nazis also attempted to control them inside Ghettos. They were even trying to deport them to the African country of Madagascar. There were major problems with this. One was that the countries they invadedRead MoreEssay on The Change in the Nazis Treatment of the Jews478 Words à |à 2 PagesThe Change in the Nazis Treatment of the Jews Why did the Nazis treatment of the Jews change from 1939-45? After the beginning of 1938 the situation deteriorated rapidly. The main reason why the Nazis treatment of the Jews changed was that the Nazi leaders had become much more confident and less concerned about the rest of the world thought about their anti Jewish policies. When war broke out in 1939 it became more difficultRead MoreEssay about The Holocaust4385 Words à |à 18 PagesThe Holocaust All throughout history, Jews have been persecuted. The Jews were blamed for killing Jesus and the idea of anti- Semitism has been around centuries before Adolf Hitler and the Nazis. Adolf Hitler led the Nazis to power in 1933 promising to make Germany powerful and respected by the rest of the world. He promised to fight Communism, to find jobs for the six million unemployed workers in Germany, to Read MoreEssay How Successful Was Nazi Propaganda from 1933 to 1939?3993 Words à |à 16 PagesHow successful was Nazi propaganda from1933 to 1939? How is Success of Propaganda Gauged? The Nazi propaganda machine is at times impressive, at times unusual, at times terrifying. ...Everything is propaganda. The Nazis understood human psychology. It was Goebbels simple realisation that, for instance in cinematic propaganda, there was a need for the viewer to be entertained. Otherwise, there would be no interest in watching at all. This is simply a single instance of the successfulnessRead MoreMain Aspects of the Holocaust Essay8177 Words à |à 33 PagesMain Aspects of the Holocaust This project looks back at many of the main aspects of the Holocaust. On most topics I have focused in on one particular event or place (like Auschwitz for the camps or Kristallnacht for the Nazi rise). I did this as I think the Holocaust has to be looked upon on a more personal and individual level to see how bad it was and you cant really do this by simply over viewing a certain topic. I have chosen to cover the main bog standard areasRead MoreHow Successful Was Nazi Propaganda in the Period 1933-39?4453 Words à |à 18 PagesSuccess of Propaganda Gauged?/b brThe Nazi propaganda machine is at times impressive, at times unusual, at times terrifying. br br...Everything is propaganda. br brThe Nazis understood human psychology. It was Goebbels simple realisation that, for instance in cinematic propaganda, there was a need for the viewer to be entertained. Otherwise, there would be no interest in watching at all. This is simply a single instance of the successfulness of Nazi propaganda. Goebbels realised this andRead MoreHistory Grade 10 Exam Review6476 Words à |à 26 Pages * Independence of Canada in foreign policies * Richard Bennett: 1930- 1935 * Conservative * Create Bank of Canada, 1934 * Canadian Wheat Board, 1935 * Unemployment Benefits, 1935 * Maurice Duplessis: 1936- 1939, 1944- 1959. * Union Nationale * Fleur- de -Lys * Dark Period in Quebecs history * William Aberhart (Premier of Alberta): 1935- 1943, (member of the legisative assembly of alberta): 1940- 1943 * Called Bible BillRead More The Emergence of Civil Rights in the 1950s Essay3596 Words à |à 15 Pagessuch as Mary Ellison saw the Brown decision as ââ¬Ëthe avenging angel of a Gothic tragedyââ¬â¢ (Verney, 2000, p.45) instantly casting aside decades of injustice. However, whilst this view does, perhaps, hold some truth and therefore deserves to be examined, what this essay will hope to show is that the Brown decision can not simply be viewed as a bolt of lightening from a clear sky and was not solely responsible for the onset of the civil rights movement in the 1950s. Indeed,Read MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words à |à 656 Pageslittle significance. But there is little agreement over when the twentieth century c.e. arrived, and there were several points both before the year 2000 (the collapse of the Soviet Union, the reunification of Germany, the surge of globalization from the mid-1990s) and afterward (9/11, or the global recession of 2008) when one could quite plausibly argue that a new era had begun. A compelling case can be made for viewing the decades of the global scramble for colonies after 1870 as a predictable
Wednesday, May 6, 2020
Balancing Family Work Life - 1488 Words
I. Introduction A. Thesis Statement Attending school as an adult, and maintaining a source of employment can be a daunting task, as many adults who had to delay their college education must know. One of the most challenging aspects of adult life consists of learning how to adjust accordingly to the rigors of life at home as well as the workplace. Failure to do so can lead to a life of complete disarray, stress, illness and exhaustion. II. Body Paragraph #1 ââ¬â Topic Sentence #1 Traditionally the typical age group for freshmen in college was between 18 to 19 years of age. That reality has slowly changed as more young adults are finding their way back in the classroom, while holding down a job. Theâ⬠¦show more contentâ⬠¦We must look at the adverse effects that those long work hours have on the human body. Overworked individuals can suffer from work related illnesses as a result of excessive stress. Work related stress can result from extended hours due to mandatory overtime in some case. An employerââ¬â¢s rigid work hours which can prevent employees from tending to occasional issues at home can also be blamed for stress on the job. Employees suffering the effects of stress in the workplace tend to have bouts of absenteeism. A. Supporting evidence Absenteeism in the workplace is a major issue, with tangible and intangible costs. Although the absentee loses wages in the process, the major loss is at the expense of the employer. The ebrary book by Lynn Tylczak, (Attacking absenteeism 1990), describes the intangible costs of absenteeism as follows: ââ¬Å"Absentee costs are difficult to quantify. Experts estimate direct wage loses of more than $30 billion per year, and thatââ¬â¢s just the beginning. Employers also need to consider the costs of supplementary or replacement workers. These costs include: Regular wages, overtime wages, and company benefits Supplementary benefits, such as Social Security, workerââ¬â¢s compensation, and unemployment compensation Administration of recruitment, selection orientation, and training Penalty costs resulting from delays.â⬠The author (Lynn T. 1990) also gives the following explanation from the tangible cost of absenteeism: ââ¬Å"It forcesShow MoreRelatedEssa y about Work over Family: Good or Bad?527 Words à |à 3 PagesAt times jobs are keeping parents away from families. In the articles,â⬠Double Daddyâ⬠, by Penny Parker,â⬠Diary of a Mad Blenderâ⬠, by Sue Shellenburger, and The Childs view of Working Parentsâ⬠by Cora Daniels and Ellen Galinksy, the writers informs us that parents struggle to balance the responsibilities of work and families. While integrating time to an efficient expense of equality time spent with family, through goals, obligations and priorities. The main thing that all 3 of the authors revelsRead MoreThe Problems of Balancing School, Job, and Family1250 Words à |à 5 Pagesï » ¿The Problems of Balancing School, Job, and Family In todays century it is essential to have an education to enhance your job and provide a comfortable future for your family. After having children we realize that education is significant in order to succeed. While working takes a lot of time away from family, adding school to your schedule makes it difficult to spend quality time with your children. The problem most people face with balancing school, work, and family is being an excellent studentRead MoreThe Effect of Work Environment in Balancing the Roles of Life1739 Words à |à 7 PagesEffect of Work Environment in Balancing the Roles of Life 2 State of Stress 3 Time and Experience: The Two Major Aspects 3 Social Control Methods 3 Social Economic Benefits 5 Results 6 Implementation 7 Recommendations 8 References 9 Affecting Work Environment: Balancing Family and Work LifeÃâà Introduction A good professional person is one who is able to maintain the gap between his/her personal and professional life. S/he does face problems in both the roles of life, but theyRead MoreMidlife Behavior Essay examples1576 Words à |à 7 PagesFrom the life course perspective, midlife behavior has both antecedents and consequences. Earlier life experiences can serve either as risk factors or as protective factors for the health and well-being during this stage of development. According to the study Journey from Childhood to Midlife completed by Werner and Ruth Smith in 2001, by middle adulthood, most people have noted a balancing in their lives and improvement in overall quality of their lives. The period of early adulthood had providedRead MoreGenerational Diversity Groups : A Generational Group Essay1074 Words à |à 5 Pagescontinued to work past retirement age. Veterans have many characteristics which include being disciplined and they put a value on teamwork. They are also loyal and have a respect for hard work as well as a respect for authority. Often Veterans work in management positions (Andrews Boyle, 2012). Baby Boomers (1946-1964) is the second generational group. This group has a sense of entitlement. They experienced economic prosperity as they were growing up and had the motto ââ¬Å"Living to workâ⬠. Baby BoomersRead MorePersonal Statement : Staying Focused On Your Academic Goals1112 Words à |à 5 Pagescumbersome task juggling a full time job, family obligations, outside interests, and your online courses. However, despite the many obstacles that we face, we can succeed in our online studies by being determined and consistent! Reaching academic goals can be particularly hard for middle-aged adult learners. Many matters demand our time and attention. Much of our free time is taken up by our other responsibilities. Success is not something which life would give you in a platter to enjoy withRead MoreEssay about Balance of a Busy Life831 Words à |à 4 PagesA BUSY LIFE The average American has a million things on their plate. Many of them are full time student, parents and hold a job. From personal experience I can tell you that balancing school, a job and my personal life is no walk in the park. With all the things that are going on in your life, being organized, making a flexible schedule and communicating with your boss, teachers and family members, help you balance all three and still have time for yourself. The first step in balancing schoolRead MoreThe Workplace Policies And Requirements1136 Words à |à 5 Pages Today American families are living under surroundings much different than even a few years ago. Social changes over the years have opened up challenging career opportunities for both men and women. But, more importantly, changes in the economic structure now make it necessary for most adults to be gainfully employed in order to maintain their household. While the majority of people may be in the workforce because of economic necessity rather than career fulfillment, both reasons areRead MoreJoseph Shaughnessy, Bsi Constructors, St. Louis970 Words à |à 4 Pageswithin five years they had received their first million dollar contract, proving their existence. From here on out their firm grew, so did their success, and in turn were helping the community. Joe was compassionate and his work and business reflected that. Their families were benefiting from their success as well as their own lives. They were perusing their dreams, and once Joe became the sole owner, he was able to take the business to the next level. It is as if he was beginning the growth stageRead MoreGraduate Study Challenges and Strategies for Success Essay850 Words à |à 4 Pagesaddress these challenges. Challenges and Strategies One of the biggest challenges I am confronting is managing and balancing my school with my work, family, and church responsibilities. Although multiple roles create stress in my life, each of my roles and responsibilities is very important to me. Research has shown that nursing students can manage the stressful effects of balancing multiple roles by having the help of a strong social support system (Seyedfatemi, Tafrechi, Hagan, 2007). I will have
Tuesday, May 5, 2020
Lysistrata Analysis Essay Example For Students
Lysistrata Analysis Essay One of the improbabilities of Lysistrata starts in a very first scene. The original plan outlined the women stay home to conduct their sexual boycott of their husbands, but by the end of the prologue, all the Athenian women proceed to the Acropolis where they eventually try so hard to escape from. Also all the cities of Greece were supposed to participate in the strike, but the agreement ends up only between the city of Sparta and Athens. All the women from other cities disappear from the play. This also raises the question why would Lysistrata want to pair up with other cities. In what way could it possibly help her if the war is between Athens and Sparta? The fact that the women during the time of 411 B.C. could have such enormous power and such strong voice and influence over men is really close to being an impossibility. Womenââ¬â¢s demands were met, obeyed and actually accomplished the job at hand just by denying sexual favors. Not realistic at all, since there have always be en prostitution, there have always been same sex preference. All men whose wifeââ¬â¢s have denied them their bodies, so unable to control their strong sexual urges, needing to be with their loving wifeââ¬â¢s and so unable to be unfaithful. That is a joke. Also, pointing out the fact that all this was going on during a bloody war. Men would go away for a long period of time and able to stay away from their wives bodies with out throwing down their weapons, declaring peace just to run to their bedroom. At the same time, itââ¬â¢s difficult to pinpoint whether the men actually go to fight in war, or go battle like they go to an ordinary day at work. A very unrealistic side is that through out the war, jokes are being made, thoughts on looking sexy and wearing translucent fabric to entice men are circling around. The time of anguish, sadness and tears is not the time anybody would intentionally take to think of such comforting things. If only it would be that simple to end a war. Bibliography:
Friday, April 17, 2020
Primary Socialization Theory Essays - Conformity, Social Psychology
Primary Socialization Theory Traditional sociological analyses tie secondary socialization sources to behavior, usually using linkage through stress. Situations, personal traits, etc. lead to stress, and drugs relieve them. According to Oetting and Donnermeyer, these secondary socialization sources operate only via their effects on primary socializations sources. "Unless a personality trait, a community characteristic, stress, or any other factor influences bonding with the primary socialization sources or alters the communication of norms through those sources, the theory proposes that there will be little or no effect on deviant behaviors. (Oetting and Donnermeyer, 1998) Thus far (there is to be a series of three articles, only one of which has been published) the major analysis has been of adolescents. Three primary sources of socialization are proposed: family, school and peer groups. While any of these groups are capable of transmitting both prosocial and deviant norms, family and school are seen as being primarily prosocial and peer groups carrying the main risk of trasmitting deviant norms. Family socialization contains two components which impact an adolescent's risk for deviance: the strength of the family bond, and the use of those bonds to transmit prosocial norms. Dysfunctional families may either alienate their children and/or provide deviant normative information to them. The family bond of concern in these cases is not just a matter of support of love. It is more specifically limited to the level to which an individual is willing to accept and adopt values and norms from the family, and thus to behave accordingly. Society currently assigns schools the responsibility of transmitting certain cultural and behavioral norms. In the same way that there are dysfunctional families, there are also dysfunctional schools which have parallel weaknesses. The typical image of a dysfunctional school, of the resignation to chaos and deviance is only one type. Even in the best schools, there will be alienated peer groups. Poor grades, disciplinary problems etc. tend to erode the bond between an adolescent and school, and thus erode the ability of the school to transmit prosocial norms. These students are forced outside the circle in which other peers may be receiving normative socialization. Studies of these disaffected groups have shown that students experiencing alienation, lack of success within the school framework, and other problems with deriving rewards from school have a greater tendency toward drug use and deviancy in general. Peer groups form the last primary socialization group, and have the greatest impact on those alienated from the first two groups. These groups may be formed on the basis of, among other things, ethnicity or activity - including drug use. An individual's choice of peer group has been shown to correlate with their risk of drug use/abuse (Oetting and Donnermeyer, 1998). Primary socialization theory thus provides a powerful tool in analyzing the sources of risk for subtance abuse. It integrates many other theories, and thus it's applicability is extremely wide. In terms of policy implications, it points to the importance of maintaining social ties between family, school and adolescents. Moreover, it can reveal certain alienating aspects of punishment as counterproductive in the school's role as transmitter of prosocial norms. Finally, it suggests that a certain emphasis in creating social bonding among recovering addicts is uniquely important in successfully treating addiction. As an overall theme, there are two components to all of these instances. First, there must be a strong social bond of a very unique sort. It is one among people who draw upon each other when making normative judgements intimate to their lives, or more specifically, the course of action with respect to drugs. Identification with this group with respect to the judgement at hand is essential for the adoption of similar norms. The second component is that these bonds must become used to transmit that normative information. Strong bonds do not prevent drug use if that identity does not in some way involve a consideration of drug use as deviant. Finally, the limitations of this theory must also be considered. That is, in some cases, drug use stems from a perception that all social bonds have been severed. Thus the behavior is not learned from an intimate peer group, but from the environment in general. In this case, the old-fashioned
Saturday, March 14, 2020
The History of the BASIC Programming Language
The History of the BASIC Programming Language In the 1960s, computers ran on gigantic mainframe machines, requiring their special rooms with powerful air-conditioning to keep them cool. The mainframes received their instructions from punch cards by computer operators, and any instructions given to a mainframe required writing a new piece of software, which was the realm of mathematicians and nascent computer scientists.Ã BASIC, a computer language written at Dartmouth college in 1963, would change that. Beginnings of BASIC The language BASIC was an acronym for Beginners All-Purpose Symbolic Instruction Code. It was developed by Dartmouth mathematicians John George Kemeny and Tom Kurtzas as a teaching tool for undergraduates. BASIC was intended to be a computer language for generalists to use to unlock the power of the computer in business and other realms of academia. BASIC was traditionally one of the most commonly used computer programming languages, considered an easy step for students to learn before more powerful languages such as FORTRAN. Until very recently, BASIC (in the form of Visual BASIC and Visual BASIC .NET) was the most widely known computer language among developers. The Spread of BASIC The advent of the personal computer was crucial to the success of BASIC. The language was designed for hobbyists, and as computers became more accessible to this audience, books of BASIC programs and BASIC games surged in popularity. In 1975, Paul Allen and Bill Gates, the founding fathers of Microsoft,) wrote a version of BASIC for the Altair personal computer. It was the first product Microsoft sold. Later Gates and Microsoft wrote versions of BASIC for the Apple computer, and IBMs DOS which Gates provided came with its version of BASIC. The Decline and Rebirth of BASIC By the mid-1980s, the mania for programming personal computers had subsided in the wake of running professional software created by others. Developers also had more options, such as the new computer languages of C and C. But the introduction of Visual Basic, written by Microsoft, in 1991, changed that. VB was based on BASIC and relied on some of its commands and structure, and proved valuable in many small business applications. BASIC .NET, released by Microsoft in 2001, matched the functionality of Java and C# with the syntax of BASIC. List of BASIC Commands Here are some of the commands associated with the earliest BASIC languages developed at Dartmouth: Ã Ã HELLO - log inBYE - log offBASIC - start BASIC modeNEW - name and begin writing a programOLD - retrieve a previously named program from permanent storageLIST - display the current programSAVE - save the current program in permanent storageUNSAVE - clear the current program from permanent storageCATALOG - display the names of programs in permanent storageSCRATCH - erase the current program without clearing its nameRENAME - change the name of the current program without erasing itRUN - execute the current programsSTOP - interrupt the currently running program
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